I was born and raised in Chicago, Illinois, in Little Village. Little Village is what Mexico in Chicago looks like and it’s a representation of our culture. My dad came to this country at 13 years old. He came to work in the fields in California. He eventually started importing candy and piñatas from Mexico. And that’s how the Dulcelandia Candy Store was created. If you’re willing to work hard and put in the time it takes to get things done, there are opportunities everywhere. The important thing is to provide for my children and my grandchildren. My dad is a true example of a successful immigrant business owner, that set the bar pretty high for my brothers and I. During the economic downturn, we started consolidating some of our stores. It was heart-wrenching to think we would have to disappear as a small business. After 15 years of a career in communications, I felt that I could add something to the business my dad had created and that is Yogolandia Yogurt and Botana Bar. I wanted to offer customers Mexican flavored frozen yogurt, like horchata, churro, mango, and even better, topped with Mexican candy.
The first person I reached out to was my brother. And he says, “Yes, this is great, but how are you going to get the word out? How are people going to know that Yogolandia exists?” Listing Yogolandia on Google was absolutely key for us. It truly legitimizes you as a business, it’s free and it really put us on the map. So that’s really exciting for us to see that people are finding out about Yogolandia, there’s photos, and we’ve got phenomenal reviews. It’s a great opportunity for us to take advantage of all of these tools to help small businesses grow. It’s important to bring the business into the 21st century. It’s the only way people are going to know what my dad created 23 years ago. .
As found on Youtube